Monday, March 15, 2010

Mobile Wars: Mobile Market Place

Articles Written by: Mike Temporale on Tuesday, February 2, 2010 10:30am
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It seems that every mobile operating system has its own Market Place. A short while ago, there was no on-device market place to download and purchase applications. (Yes, I know that some app portals did build a device client, but it was poorly implemented and never received any traction) But are all market places created equal? The answer is a flat out – NO.

Google’s market place is loaded with applications. In much the same way as Apple advertises, there is an app for that with Android.  Perhaps it’s not as full, but I never had a problem finding an app to do what I was looking for. Further, almost all the apps are free. Sure, free doesn’t help put food on the table for the developers family. It does appeal to my cheap side however. You may find an application here and there that charges, but overall that’s rare.

MobileJaw-HtcHero-MarketMainPage pc_capture1 

When you take a look at Microsoft’s market place for mobile, you’ll have a much harder time finding free applications. While I don’t mind paying for the right app, it’s also much harder to find the right app.  There are few applications available on Microsoft’s platform. In fact, the market place is lacking so much, that there is now a free alternative called OpnMarket – which has substantially more applications that Microsoft’s version.

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